An Introduction to the Course
Welcome to Penciled IN Resume Writing & Career Counseling Academy's Brand Strategy Course!
Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and take ownership of your brand. Get ready for an exciting and informative course designed to brand who you are and who you stand for!
After completing this course, students will:
o Understand both what personal branding means and what it means to inhabit their brand
o Establish themselves on at least three social media platforms
o Create a mission statement for their personal brand
o Build a board of directors for their brand
o Become familiar with the basics of digital security and reputation management
o Create a system for ongoing brand maintenance
Watch the below video & et inspired!