Branding is more than a logo!


Branding encompasses many areas and it is an important activity for any business, no matter the size or what products or services you sell.

In this course, you will learn the basics about building your brand strategy from designing your logo to identifying your customers/clients.

Welcome to the Branding for Beginners course


A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments.

Your brand is not your product, your logo, your website, or your name. These things are included but your brand is much more than that -- it's the stuff that feels intangible. But it's that hard-to-pin-down feeling that separates powerhouse and mediocre brands from each other.

So to help you understand what branding is all about, Penciled IN Resume Writing & Career Strategy provides a basic yet comprehensive overview to help you build and maintain your brand.

After taking this course, if you are ready to start building your business, check out the partnership packages available via Penciled IN Resume Writing & Career Services, LLC. Visit our partnership page by clicking here.



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